Emotions can create a little bit of magic when communicating about a company, product or service–it provides the motivation for customers to share. But surprisingly it’s the type of emotion you generate which really provides the momentum for a message. It’s true–when people care, they share. Continue Reading
The Social Experiment was created as an online think tank that allows Marketing Professionals across the country to come together and share their social media efforts, allowing everyone to gain insight from each others success and failures.
We encourage everyone to share their stories, tell us about the tools that you use and report on the results of your efforts in this uncharted marketing petri dish we call social media… and remember, you often learn more from your mistakes than your successes.
So, grab a test tube and let the experiment begin…
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